Our Mission
Big Valley Music & Media
Andrews NC Music & Media Economy Development
Mission
Statement
Big Valley Music & Media empowers the people of Western North Carolina to create, preserve, and share the music and stories of our region. Through music education, filmmaking, recording, live performance, media training, cultural preservation, and workforce development, we create pathways for youth, artists, musicians, filmmakers, and other creative professionals to develop their talents, tell their own stories, and contribute to a thriving Appalachian creative economy.
What we do
Program Areas
Music Education
Hands-on instruction for youth and adults — instruments, theory, and Appalachian traditions.
Recording
Professional studio access and training so artists can capture and share their work.
Film & Media
Filmmaking, media training, and storytelling that amplifies Appalachian voices.
Live Performance
Stages, showcases, and festivals that connect artists with audiences across the region.
Cultural Preservation
Documenting and celebrating the living traditions of Appalachian music and storytelling.
Workforce Development
Career pathways for creative professionals in the growing Appalachian creative economy.
Who we serve
Pathways for Every Creative
Join the Guild
Whether you're a seasoned performer or just picking up your first instrument — there's a place for you in the Big Valley community.